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Packaging Design.

Every packaging solution we craft seamlessly blends creativity, practicality, and your brand's essence to seduce consumers.

Five retail packs of Bullingberg Beard oils laying down showcase Landed design agency services.

We create powerful
product packaging for
clients large and small.

We are a team of innovators, problem solvers and experts in packaging design, with over 30 years of industry experience in retail and consumer brands. We’ve perfected the art of crafting impactful packaging that's not only seductive but functional too. We work in multiple categories and sectors from food packaging design, drink packaging, personal care, health & beauty and lifestyle. Whether its structural cartons, label design, gift packaging or bottle / tube package design, we guide your project from concept to completion and make it our mission to think outside the box, creating the best possible solution for your brand.

Food Branding and product packaging for Lucky Cat Co. fudge.

Packaging is a thought
process that goes beyond
the initial seduction.

Way before we are able to seduce consumers with alluring designs, careful thought must be given to the whole package, ensuring every piece of the puzzle fits together. Textures, cost, MOQ’s, primary packaging, stock choices, print specification, structural integrity… it should all fit together perfectly into a neat little offering conveying essential information and gently whispering ‘take me home’. Packaging is a broad term and rarely is it as simple as just a product label.

Project scope can be vast, encompassing various disciplines like structural package design, contract manufacturing, new product development, project management, TOV, messaging and beyond. And thats all before we’ve even started sketching out design ideas. Over years of collaboration with trusted industry partners, we've acquired invaluable expertise, business acumen, and dependable relationships to seamlessly integrate it all.

Luxury packaging / gift packaging / cosmetics
FMCG / drinks & alcohol design / food packaging

As all clients and sectors are different, so is our approach, depending on where your business currently stands and which sector you occupy. Start-ups will likely require initial workshops to fully flesh out the branding and find that edge. Often, we work with suppliers to retailers who may require legal updates to existing packaging. Licensors have strict guidelines to adhere to, so this becomes a creative artwork project. Drinks packaging can be complicated and relies heavily on the structural integrity of the carton. But whatever you need, we are flexible and can assist with every aspect of the project.

KUDOS VS MARGIN
For startups, packaging development may largely be driven by cost. Many factors affect costs, but primarily it is quantity, print processes, and material choices that drive this. Our seasoned packaging designers are problem solvers, and through experience, we can offer solutions to these problems, ensuring you stay on budget.
It's easy to get wrapped up in the kudos of the most amazing packaging, which can cost the earth, but our job is to carefully balance cost and creativity to ensure your margins remain healthy.

PRODUCT DEVELOPMENT
We often work with clients on NPD, looking at bottle/tube selection, testing formulations, holding focus groups to test the latest FMCG product.

Taiko sushi packaging design 1

Taiko Sushi

Waitrose sushi rebranded to reflect classic Japanese culture.

Why be average when you can be exceptional.

Get in touch

Consistently superb. Working with them is extremely smooth, the team approach every project with a high level of professionalism, innovative and inspirational ideas.”

Jack Jones
Head of marketing, Fab UK.

A few clients we’ve had the pleasure of working with.

We build lasting partnerships with clients big and small.

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Designer holding her glasses and discussing branding consultation.

Book a creative consultation

If you’re not sure what you need or where to start (or even if you want to work with us), why not book in a no-strings consultation? In a structured session, we’ll get to the heart of your business challenges, and come up with some smart ideas about how to tackle them.

Find out more

So much more than meets the eye

Packaging is just one of the services we offer.

Find out more